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1-10 of 37 results for Business to Consumer (B2C)

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Retricted access

Research article

First published 2009-9

Organizational and Institutional Determinants of B2C Adoption under Shifting Environments

Anand Jeyaraj, Deborah B Raiser, Charles Chowa [...]

Journal of Information Technology

Retricted access

Research article

First published 2016-2

What Problems Does Crowdfunding Solve?

Peter Younkin, Keyvan Kashkooli

California Management Review

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Research article

First published 2015-6

Perceived value in B2B and B2C

Rémi Mencarelli, Arnaud Rivière

Marketing Theory

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Research article

First published 2019-9

The Relative Effects of Business-to-Business (vs. Business-to-Consumer) Service Innovations on Firm Value and Firm Risk: An Empirical Analysis

Thomas Dotzel, Venkatesh Shankar

Journal of Marketing

Retricted access

Research article

First published 2009-11

The Emergence of Business-to-Consumer E-Commerce

Chanchai Tangpong, Muhammad Islam, Nongkran Lertpittayapoom

Journal of Leadership & Organizational Studies

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Research article

First published 2001-06

Shifting Governance Structures in Global Commodity Chains,With Special Reference to the Internet

GARY GEREFFI

American Behavioral Scientist

Retricted access

Research article

First published 2022-12

Leveraging value creation to drive the growth of B2B platforms

Edward G. Anderson, Jose Lopez, Geoffrey G. Parker

Production and Operations Management

Open access

Editorial

First published 2019-8

New EU rules on business-to-consumer and platform-to-business relationships

Caroline Cauffman

Maastricht Journal of European and Comparative Law

Retricted access

Research article

First published 2001-08

Information architecture of business-to-consumer e-commerce websites. Part I: The online catalogue of selected video retailers

Louise F. Spiteri

Journal of Information Science

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Research article

First published 2018-6

Employer Branding in B2B and B2C Companies in India: A Qualitative Perspective

Mukesh K. Biswas, Damodar Suar

South Asian Journal of Human Resources Management

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