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1-10 of 315 results for in-store decision making

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Research article

First published 2009-9

The Interplay among Category Characteristics,Customer Characteristics,and Customer Activities on in-Store Decision Making

J. Jeffrey Inman, Russell S. Winer, Rosellina Ferraro

Journal of Marketing

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Research article

First published 2018-7

Prioritizing store plan alternatives produced with shape grammar using multi-criteria decision-making techniques

Sahika Ozdemir, Yavuz Ozdemir

Environment and Planning B: Urban Analytics and City Science

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Research article

First published 2002-9

The Consumer Decision-Making Process in Two Different Web Stores

Hartati Kurniawan, Yim Lee Au, Jing Zeng [...]

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

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Research article

First published 2017-10

Paradigm Shift from Attracting Footfalls for Retail Store to Getting Hits for E-stores: An Evaluation of Decision-making Attributes in E-tailing

V.V. Devi Prasad Kotni

Global Business Review

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Research article

First published 2021

Exploring the Relationship Between Extended 3Ps and Store Choice: Moderating Role of Consumer Demographics

Ajay Bansal, Rahul Gupta

FIIB Business Review

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Research article

First published 2018

Retail store performance measurement using a novel interval-valued Pythagorean fuzzy WASPAS method

Esra Ilbahar, Cengiz Kahraman

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

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Research article

First published 2019-6

Extended prioritizing of store plan alternatives produced with shape grammar using the generalized Choquet integral method

Yavuz Ozdemir, Sahika Ozdemir

Environment and Planning B: Urban Analytics and City Science

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Research article

First published 2016-11

Selected Methods of Combining Classifiers,when Predictions are Stored in Probability Vectors,in a Dispersed Decision-making System

Małgorzata Przybyła-Kasperek

Fundamenta Informaticae

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Research article

First published 2016-10

The Space-to-Product Ratio Effect: How Interstitial Space Influences Product Aesthetic Appeal,Store Perceptions,and Product Preference

Julio Sevilla, Claudia Townsend

Journal of Marketing Research

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Research article

First published 2009-11

Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase

Pierre Chandon, J. Wesley Hutchinson, Eric T. Bradlow [...]

Journal of Marketing

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