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Articles (2757)

Journals (1)

1-10 of 2757 results for loyalty

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Research article

First published 2017-4

An Empirical Analysis of the Effect of a Retailers Loyalty Programme on Their Customers’ Loyalty

Sakhhi Chhabra

Global Business Review

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Research article

First published 2016-2

Supporter Loyalty

Walter Wymer, Sharyn Rundle-Thiele

Nonprofit and Voluntary Sector Quarterly

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Research article

First published 2010-1

Confirmatory Study on Brand Equity and Brand Loyalty: A Special Look at the Impact of Attitudinal and Behavioural Loyalty

Hardeep Chahal, Madhu Bala

Vision: The Journal of Business Perspective

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Research article

First published 2013-10

The Ambiguities of Loyalty

Barbara Backer Condon

Nursing Science Quarterly

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Research article

First published 2013-11

Applying the Loyalty Matrix to Evaluate Casino Loyalty Programs

Sarah Tanford, Seyhmus Baloglu

Cornell Hospitality Quarterly

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Research article

First published 2014

Casino Loyalty

Seyhmus Baloglu, Yun Yin Zhong, Sarah Tanford

Journal of Hospitality & Tourism Research

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Research article

First published 2010-8

Loyalty Regardless of Brands? Examining Three Nonperformance Effects on Brand Loyalty in a Tourism Context

Xiang Li

Journal of Travel Research

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Research article

First published 2021-7

Military Loyalty as a Moral Emotion

James Connor, Dia Jade Andrews, Kyja Noack-Lundberg [...]

Armed Forces & Society

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Research article

First published 2008-08

Service Loyalty

Xiaoyun Han, Robert J. Kwortnik, Chunxiao Wang

Journal of Service Research

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Research article

First published 2003-11

A Brand Loyalty Model Involving Cognitive,Affective,and Conative Brand Loyalty and Customer Satisfaction

Ki-Joon Back, Sara C. Parks

Journal of Hospitality & Tourism Research

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