Abstract
Many urban developers recommend mixed land use to achieve urban sustainability. One primary reason is that mixed land use reduces trip generation by enhancing multipurpose and pass-by trips and contributing to development efficiency and environmental protection. This study empirically investigated the effect of mixed land use on trip generation by examining 187 traffic analysis zones in Taipei City, Taiwan. Excessive and intense mixed land use increases trip generation, whereas mixed land uses job–housing and retail–job to reduce trip generation. The retail–housing mix increases trip generation. On the basis of empirical findings, this study presents feasible strategies for both adjusting land use regulations and restraining trip generation to move Taipei City toward sustainability.
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