Mobile government services have significantly gained importance for practitioners and researchers. However, there is a lack of empirical investigation into the diffusion of mobile government among users. Based on the technology acceptance model and related literature, we derived a structural model providing the central antecedents of citizens’ usage intention of mobile government services and its effect on word-of-mouth intention. Findings from a sample of 161 German public administration students largely supported the model. Only the anticipated effect of perceived interactivity on intention to use was not supported.
Points for practitioners
The study provides a comprehensive model of mobile government applications’ success. Professionals who develop mobile government services should focus on usefulness, usability and a high level of service coverage, as well as privacy and security aspects, to increase citizens’ intention to use the respective service. Interactivity has not been found to be a significant factor for citizens’ intention to use mobile government services. The study also suggests that citizens will recommend the services to others if they intend to use it in the first place.
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