Abstract
Keywords
Introduction
Pharmacological properties of promethazine
Promethazine is a phenothiazine derivative and a histamine (H1) receptor antagonist that is commonly used for symptomatic relief of nausea and vomiting, for allergic conditions, motion sickness and common cold, and for short-term use treatment of insomnia in adults or as a paediatric sedative (EMC, 2019). It also acts as a direct antagonist at muscarinic (M1) and dopamine (D2) receptors (Cookson, 2018; Page et al., 2009; Sharma and Hamelin, 2003). Promethazine hydrochloride is well absorbed from the gastrointestinal tract, with an average of 88% of the dose absorbed after oral administration, and clinical effects appearing within 20 min after intake whilst lasting 4–6 h. The plasma half-life is approximately 7–14 h (Burns and Boyer, 2013). It is classified as a first-generation antihistamine molecule which, compared with second-generation antihistamines, easily penetrates the blood-brain barrier and is associated with adverse effects such as moderate/intense sedation (Jensen et al., 2017). Thus, promethazine might be used in rapid (acute) tranquilization due to its blocking action at H1 and M receptors (Cookson, 2018). Toxicity might result in severe impairment of cognitive and psychomotor functions due to central nervous system (CNS) depression/reduced levels of consciousness, and may cause fatalities (Jensen et al., 2017).
Availability of promethazine
Promethazine is a medicinal product available on its own or in combination with other ingredients, including dextromethorphan, paracetamol and/or expectorants. With regards to promethazine availability, there are wide variations across countries. In fact, in some European countries such as France, Italy and the UK, but also outside Europe, some medicinal products containing promethazine can be purchased over-the-counter (OTC). Promethazine was restricted from an OTC status to prescription only in Denmark as of December 2014. This restriction was partly based on increasing enquiries regarding promethazine exposures to the Danish Poison and Information Centre (DPIC), highlighting its abuse potential and subsequent observations of side-effects after ingestion of standard doses. In Australia, promethazine is available as an OTC medication either alone as a tablet or as a liquid preparation or in combination with paracetamol and codeine phosphate as a syrup (Sharma and Hamelin, 2003). In the USA, some cough preparations containing no more than 200 mg of codeine per 100 mL are considered Schedule V controlled substances (Drug Enforcement Administration (DEA), 2020), purportedly possessing the lowest potential for both misuse and development of a Substance Use Disorder (SUD).
Pharming
Recently, the potential for misuse of medications that are not already controlled has been reported worldwide (Reeves et al., 2015). ‘Pharming’ is a phenomenon involving the non-medical use of prescription (pain relievers, tranquilisers, stimulants, sedatives) and OTC drugs, including cough and cold preparations, particularly those containing dextromethorphan and promethazine (Burns and Boyer, 2013; Jouanjus et al., 2018; Levine, 2007; McCarthy, 2007; National Institute on Drug Abuse (NIDA), 2014). The abuse of these compounds may be facilitated by their easy accessibility, low cost, decreased perception of potential for harm and growing social acceptance (Burns and Boyer, 2013; Levine, 2007; McCarthy, 2007; Substance Abuse Mental Health Services Administration (SAMHSA), 2008). In the current drug abuse scenario, young people/youths have been described abusing with a range of prescription or OTC medicines (Soussan et al., 2018), with these molecules possibly being ingested at high/super-high dosages (Orsolini et al., 2015; Schifano, 2020) and at times in combination with alcohol/remaining recreational substances (Levine, 2007)
Recreational use of promethazine
Centrally acting antihistamines have long been known to induce physical and psychological dependence (Clatts et al., 2010; Gracious et al., 2010; Page et al., 2009; Saatcioglu and Evren, 2005; Thomas et al., 2008). During the past 15 years the abuse of promethazine, especially from OTC and prescription cough and cold medicines and at higher-than-recommended dosages, has been reported (NIDA, 2014). Consistent with this, during the last decade the yearly number of promethazine-related overdose cases in Sweden has increased from 100 to nearly 700 and its sales have increased threefold (Höjer and Tellerup, 2018). Also, according to the 2018 Annual Report of the American Association of Poison Control Centers’ National Poison Data System (NPDS), antihistamines accounted for the seventh most frequently involved substance in human exposures, resulting in the third type of substance category for rate of exposure increase (Gummin et al., 2019). In Denmark, the number of registered antihistamine exposures increased during 2007–2013, with first-generation antihistamines, specifically promethazine, having been responsible for most exposures and related fatalities (Jensen et al., 2017). Also, in New Zealand a number of promethazine poisoning cases (57/199 patients) were identified from a database of poisoning admissions to a regional toxicology service (Bergman and Wallman, 1998).
Effects
Promethazine reported effects mostly include a range of CNS side effects, such as: confusion; disorientation; drowsiness; cardiovascular symptoms; and respiratory depression (Burns and Boyer, 2013; Höjer and Tellerup, 2018; Page et al., 2009; Tsay et al., 2015). A clear abuse potential has been observed and reported for first-generation antihistamines such as promethazine and cyclizine, due to: calming and sedating effects (Cookson, 2018; Jensen et al., 2017) and enhancement of other co-ingested substances, and especially those interacting with gamma-amino-butyric acid (GABA), opiate and muscarinic acetylcholine receptors (Speeg et al., 1981), leading to hallucinogenic experiences (Clatts et al., 2010; Jensen et al., 2017; Lynch et al., 2015). Indeed, an anti-cholinergic toxidrome with hyperthermia, flushing, tachycardia, dry mucosa, mydriasis, urinary retention and gastrointestinal dysmotility has been described (Burns and Boyer, 2013). In these cases, the mental state alteration is characterised by agitated delirium, with abnormal thoughts, irritability, distressing visual hallucinations, disorganised behaviour and insomnia (Agnich et al., 2013; Cowen, 1979; Dollberg et al., 1989; Höjer and Tellerup, 2018; Leak and Carroll, 1967; Page et al., 2009; Scott et al., 2007; Timnak et al., 2004). With the promethazine-codeine cough syrup, ‘euphoric feelings’, ‘relaxation’, ‘slight giddiness and disorienting’, and ‘nice hallucinations’ have been described as well (Bluelight.org [2020]; Erowid.org [2020]). Reported side-effects include drowsiness, fatigue, loss of coordination, constipation and urinary retention (Elwood, 2001).
Vulnerable categories
An increasing trend in abuse of promethazine in co-formulation with some components of OTC cough medications has been reported in young adult populations (Carney et al., 2018; Carr, 2006; Höjer and Tellerup, 2018) since the late 1990s, particularly in the southern USA (Carr, 2006; Elwood, 2001). Codeine and promethazine were recorded as the most requested psychoactive drugs by adolescents/young adults in community pharmacies (Delcourt et al., 2017).
Known by the street names ‘lean’, ‘drank’, ‘barre’, ‘purple stuff’, ‘syrup’ and ‘sizzurp’ (Agnich et al., 2013; NIDA, 2014; Peters et al., 2007), the abuse of promethazine mixed with opioids and other sedatives (e.g. alcohol) in a purple colour drink (‘purple drank’) (Agnich et al., 2013; Burns and Boyer, 2013; Cherian et al., 2018; NIDA, 2014) has become widely popular (Agnich et al., 2013) after a rap artist/producer created a genre of music, called ‘screw music', inspired by intoxication on codeine and promethazine (Peters et al., 2007). Social media data, e.g. public posts and related hashtags on Instagram, provided additional insights into codeine abuse, depicting its common misuse combined with promethazine and soda/carbonated drinks (Cherian et al., 2018). ‘Purple drank’ has been noted for its euphoric effects and its easy accessibility (Elwood, 2001; Peters et al., 2007). ‘Lean’ creates a distinct (Jakubowski et al., 2018) feeling of euphoria and extreme relaxation (Cookson, 2018), dream-like feelings and a vivid sensation of floating away from the physical body (Peters et al., 2007).
Although at times preferred to other substances, such as benzodiazepines, to treat anxiety and sleep disorders in substance-dependent patients, promethazine has been reported to be misused among people with either opioid dependence (Agnich et al., 2013; Dahlman et al., 2016; Elwood, 2001; Lynch et al., 2015; Shapiro et al., 2013) or a substance abuse condition (Shapiro et al., 2013; Tang et al., 2012). A Hong Kong study reported a total of 63 patients with a diagnosis of cough mixture abuse; 89% were adult males with a mean age of onset of the abuse itself of 20 (±5) years. These subjects had received a diagnosis of substance-induced psychotic disorder (67%), schizophrenia (19%), depressive disorder (11%) and dysthymia (10%), with most cases having presented with a polysubstance misuse (Tang et al., 2012). Due to the opioid-coformulation, the promethazine-codeine cough mixture might lead to addiction (NIDA, 2014). The mixture may present a high risk of occurrence of near misses due to its central effect of respiratory depression, which is greatly increased by association with alcohol or other CNS depressants, such as sedatives/hypnotics, narcotic analgesics, general anaesthetics and tricyclic antidepressants (Burns and Boyer, 2013; Elwood, 2001; NIDA, 2014; Shapiro et al., 2013; Tsay et al., 2015). The concomitant use of promethazine and other depressant drugs should not be underestimated, as they might together contribute to and/or cause fatalities (Corkery et al., 2020).
Aim of the study
We were interested here in studying how promethazine abuse was reported to the European Medicines Agency (EMA) adverse drug reactions (ADRs) database. We aimed to analyse promethazine misuse/abuse/dependence/withdrawal data. Where possible, in order to have a better understanding, information/data related to diagnosis, concomitant drugs, administration and dosages were also examined.
Methods
Source of data
The EMA through EudraVigilance (EV) manages and analyses information on suspected ADRs to medicines authorised in the European Economic Area (EEA), according to Directive 2001/83/EC and Regulation (EC) No 726/2004 (EMA, 2017). Since November 2017, EV launched extensive Web access to data on suspected ADRs and the possibilities for academic research institutions to request a more extensive dataset for the purposes of health research (Postigo et al., 2018). Thus, access to data regarding cases of promethazine abuse, misuse, dependence and withdrawal was obtained by application to the voluntary reporting system of ADRs of the EMA. After 3 months all data comprised all of the ADRs reported during the years from 2003 up to June 2019, presented as large Excel files divided into information sections reporting in a standardised format according to the Medical Dictionary for Regulatory Activities (MedDRA), were sent through a hyperlink (MedDra, 2018). Such listings showed all information related to the ADR, the patient, the drug, the reporter and the diagnosis. An ADR was considered a voluntary and unsolicited communication reported by both Regulatory Authorities of the EU Member States where the reaction occurred and/or by the Marketing Authorisation Holders for those ADRs occurring outside the EEA (EMA, 2010). Only ‘suspect’ ADRs were selected, meaning promethazine was considered as ‘suspected’ for the reaction reported. Regarding the content of the ADR, according to the standardised MedDRA Query (SMQ) (MedDRA, 2018), the following ADRs: dependence, drug abuse, drug abuser, drug dependence, drug withdrawal convulsions, drug withdrawal syndrome, drug withdrawal neonatal syndrome, intentional product misuse, intentional product use issue, substance abuse, substance abuser, substance use and withdrawal syndrome were selected. Those ADRs were defined in accordance with MedDRA in line with previous studies on the EV dataset (Chiappini et al., 2020; MedDRA, 2018; Schifano and Chiappini, 2018a, 2018b; Schifano et al., 2019a, 2019b). Specifically,
Analysis of data
We retrospectively analysed all reported ADRs which were available in the EV database. ADR reports were analysed with respect to age and gender of patient/consumer, source/reporter country (EEA or non-EEA) and reporter qualification (i.e. pharmacist, physician); type of ADR; seriousness (fatal, recovered, resolved outcomes); promethazine dosage; possible concomitant drug(s); and diagnosis/reporter’s comments, if recorded. The descriptive analysis included cases of overdoses, suicides, and fatalities. In the dataset, each case report may refer to one or more reporter; one or more ADR(s); as well as to one or more medicinal product(s). Therefore, a case may be represented by more than one row in the other line listings. The received data files were searched for duplicates by report ID through the ‘EV Local Report Number’, which unequivocally identified an individual case. Thus, the number of suspected ADRs appeared to be different from the number of case reports as one case report might refer to several suspected ADRs. Moreover, the number of patients was different from the number of case reports as a patient might have been described in more than one case. Finally, numbers of ADRs differed from those referring to case reports/single patients since different reporters/senders could have independently flagged the same ADR to the EMA. The descriptive analysis included here a study of the dataset (EMA, 2017) performed through IBM SPSS Statistics software (version 26).
Ethical issues
In compliance with applicable Personal Data Protection legislation (Regulation (EC) No 45/2001 and Regulation (EC) No 1049/2001, the protection of privacy and integrity of individuals was guaranteed, and in order to safeguard the identity of individuals certain data elements, including names/identifiers or country-specific information were not disclosed by the EMA (EMA, 2013, 2017). The study was ethically approved in March 2018 by the University of Hertfordshire Ethics’ Committee, with reference number LMS/PGR/UH/03234.
Results
The dataset obtained reported a total of 11,796 ADRs, correspond-ing to 1,543 single cases recorded during years 2003–2019 (Table 1). Safety reports were all voluntarily submitted, mostly from pharmaceutical companies (1,136/1,543: 73.6%) and regulatory authorities (398/1,543: 25.8%). Reports were irregularly reported over time, with spikes in 2010, 2014 and 2017 (Figure 1). Countries which reported most promethazine-related abuse/misuse/dependence cases included: the USA (805/1,543: 52.10%); Germany (299/1,543: 19.4%); Japan (162/1,543: 10.5%), Sweden (67/1,543: 4.3%), France (43/1,543: 2.8%) and Australia (42/1,543: 2.7%). Out of a total of 1543 cases, ‘suspect’ abuse/misuse/dependence-related cases were 557 (36.1%) and, among them, according to the preferred terms (PTs), most recorded reactions were abuse/misuse-related ADRs (458/557: 82.2%), specifically ‘drug abuse’ (300/557: 53.8%) and ‘intentional product misuse’ (117/557: 21.0%) (Table 1). ‘Suspect’ selected cases and related fatalities annually showed the same trend overall (Figure 1). Most typically, subjects reported were adult (19–64 years) and specifically of the youngest group (19–25 years); males were slightly more frequently recorded than females (M/F: 235/461: 0.51) (Table 1). Where all information was recorded, promethazine was reported as ingested alone in 74 cases, with supratherapeutic dosages, up to 2500 mg, in four cases. In combination with other drugs, most cases were associated with a 100–500 mg promethazine dose, with the maximum dosage recorded having been 8000 mg (Figure 2). The most common administration route was oral (
Analysis of promethazine abuse/misuse/dependence/withdrawal cases recorded by EudraVigilance (EV) during years 2003–2019.
ADR: adverse drug reaction; PTs: preferred terms; SD: standard deviation.

Number of promethazine abuse/misuse/dependence/withdrawal cases reported by year in the EudraVigilance (EV) dataset.

Most represented dosages reported among all promethazine abuse/misuse/dependence/withdrawal cases recorded by the EudraVigilance (EV) dataset.
Concomitantly used drugs recorded were opioids (e.g. oxycodone and fentanyl), benzodiazepines (e.g. diazepam, alprazolam and lorazepam) and antidepressants (e.g. citalopram, venlafaxine and amitriptyline), whilst recreational drugs most represented were alcohol and cocaine (Table 1). Most reported diagnoses, according to the
Analysis of fatal promethazine abuse/misuse/dependence/withdrawal cases recorded by EudraVigilance (EV), 2003–2019.
PTs: preferred terms.
Discussion
Non-medical prescription drug use is a globally recognised problem, with severe adverse consequences. The current study provides a large amount of descriptive data highlighting that promethazine can be taken at high dosages, through non-approved administration routes, and in a setting of polydrug use (Hughes et al., 2016; Novak et al., 2016).
Promethazine misuse has been increasingly recorded since the early 2000s, consistently with data from US poison centres reporting antihistamine exposures rising in the period 2007–2013 (Jensen et al., 2017). This is not surprising, since the pharmacodynamic properties of promethazine underpins its sought-after central effects. In 2014, e.g. the highest peak here, the increase in promethazine misuse reporting was solely driven by the USA (245/245 cases; 100%). This may have been associated with intense media attention to the subject in that year (TMZ, 2014). The increments reported in 2010, 2014 and 2017 were then followed by decrements, which may have been related to not only reporting variabilities, but also to differences in sales of antihistamines following local/national drug abuse prevention campaigns (Klein-Schwartz, 2017). Overall, the USA appeared here to be the country most involved in reporting of promethazine ADRs. Several reasons may help in explaining this, including healthcare professionals’ awareness of prescription/OTC drug abuse (Agnich et al., 2013; Burns and Boyer, 2013; Lynch et al., 2015; Manchikanti et al., 2006; NIDA, 2014; Tsay et al., 2015) which, in turn, may have facilitated pharmacovigilance reporting. According to an 11-year period of the US National Poison Centers’ database, the annual rate of promethazine abuse/misuse per 100,000 US population doubled over time (Tsay et al., 2015). In the USA, promethazine abuse/misuse has been described in teenagers and young adults (Peters et al., 2003), methadone maintenance patients, heroin users and opioid-prescribed chronic pain patients (Lynch et al., 2015; Shapiro et al., 2013).
Consistent with previous observations (Agnich et al., 2013; Burns and Boyer, 2013; Carr, 2006; Elwood, 2001; Höjer and Tellerup, 2018; NIDA, 2014; Page et al., 2009; Parker et al., 2013; Peters et al., 2007), most recorded ADRs related here to either ‘drug abuse’ and ‘intentional product misuse’, involving young adult (19–25 years) males. Although considered a vulnerable category with respect to prescription drug abuse (Agnich et al., 2013; Burns and Boyer, 2013; Cherian et al., 2018; NIDA, 2014; Peters et al., 2007), adolescents (10–18 years) were here reported in only a minority (23/1543:1.5%) of cases.
Several drugs were here associated with promethazine, although opiates/opioids were the most represented molecules in related fatalities. This combination might intensify effects such as sedation and analgesia (Burns and Boyer, 2013; Lynch et al., 2015; Shapiro et al., 2013), and in the 1950s the association was medically used to reduce the dosage of opiates/opioids (McGee and Weiss, 1956). However, due to a range of adverse effects (Lynch et al., 2015) including lack of data supporting clinical efficacy (Richter and Burk, 1992) and an enhanced addiction potential of opioids (Lynch et al., 2015; Peters et al., 2007; Shapiro et al., 2013), the combination of promethazine/opioids has declined in popularity.
So far, the recreational intake of promethazine with opioids has been typically reported in cough mixtures containing codeine (Casati et al., 2012; Clatts et al., 2010; Elwood, 2001; Foley et al., 2015; Peters et al., 2007). However, current EMA data suggest that, apart from methadone, oxycodone and fentanyl were the most typical opiates/opiates identified in association with promethazine, possibly due to their recent popularity, especially in the USA (Manchikanti et al., 2018; Rose, 2018). In the promethazine fatalities (e.g. 310 cases) dataset analysed, codeine, fentanyl and oxycodone were respectively reported in 32, 44 and 63 cases. Consistent with current data, a concomitant use of opioids and promethazine has been described in various subpopulations, such as methadone maintenance patients, injecting drug users and chronic pain patients (Banta-Green et al., 2005; Lynch et al., 2015; Shapiro et al., 2013; Shields et al., 2007; Van Hout and Norman, 2016). Overall, there is now a high level of awareness of the abuse potential of antihistamine/opioid-containing products (Hou et al., 2011; Hughes et al., 1999; Wazaify et al., 2005). Hence, some countries are limiting both the medication pack size levels and the quantities of drugs sold in a single transaction, whilst also promoting non-injectable and non-inhaling formulations and changing some formulations’ OTC status (Cooper, 2013; Foley et al., 2015; Van Hout and Norman, 2016).
Benzodiazepines (e.g. diazepam, alprazolam and lorazepam) were here also frequently recorded, suggesting sedative synergistic effects in combination with promethazine (Lynch et al., 2015), and hence an increased risk of untoward clinical issues (McLellan and Turner, 2010). Other prescription drug categories recorded included antidepressants (most typically: citalopram and amitriptyline, respectively in 149/557 and 95/557 cases), which is consistent with the most typically recorded diagnoses, e.g. depressive (68 cases); bipolar (14 cases); and anxiety (23 cases) disorders. It is also possible that antidepressants were here ingested in combination with promethazine for sleep induction purposes. It is a reason for concern that promethazine ADRs, either alone or in combination, resulted in either fatal (50.6%) or ‘recovered/resolved’ outcomes (22.2%). This is consistent with previous promethazine misuse/abuse data, reporting both adverse clinical outcomes and high frequency of healthcare facility treatment (Bergman and Wallman, 1998; Ichikura et al., 2016; McLellan and Turner, 2010; Tsay et al., 2015). A list of possibly misused substances which might reinforce promethazine psychoactive effects and possibly increase its toxicity is included in Table 3.
List of substances recorded in the literature as used in association with promethazine in order to increase its effects; prescription drugs are recorded according to the Neuroscience-based Nomenclature description (Nutt and Blier, 2016).
5-HT2: serotonin-2 receptor; CNS: central nervous system; D2: dopamine 2 receptor; GABA: gamma-amino-butyric acid; H1: histamine 1 receptor; NE: norepinephrine; NET: norepinephrine transporter; NMDA: N-methyl-D-aspartate; SERT: serotonin transporter; SSRI: selective-serotonin reuptake inhibitor; TCA: tricyclic antidepressant.
Finally, among abuse-related cases, neonates, infants and children were here reported as well. This is consistent with cases of unexpected infant deaths associated with use of cold medications, poor socioeconomic conditions (Rimsza and Newberry, 2008) and/or accidental ingestion (McLellan and Turner, 2010).
Limitations
One of the limitations was given here by the descriptive nature of the study. Indeed, a comparator molecule, for a disproportionality analysis (Chiappini and Schifano, 2016; Schifano and Chiappini, 2018b) to be carried out, was not available due to data access limitations (EMA, 2017; Postigo et al., 2018). Furthermore, current data did not appear to show an increasing trend of abuse or misuse across the years. Since proper denominator figures (e.g. data on worldwide promethazine prescriptions) are not available, it was unclear if what observed was a substantial number of cases, indicative of clinically meaningful abuse potential, or a passing trend for promethazine misuse by a very small number of individuals. However, consistent with previous suggestions (Montastruc et al, 2011), the value of the current study was that its rationale was driven by a proper, detailed, pharmacodynamic hypothesis established on the basic properties of promethazine. Similar to remaining pharmacovigilance datasets (EMA, 2010; Evoy et al., 2019; Schifano and Chiappini, 2018a; Schifano et al., 2019a, 2019b; Schwan et al., 2010), focussing on the analysis of voluntary adverse events, a further limitation was given here by reliance on self-reporting and the likelihood of missing data occurrence. Moreover, although healthcare professionals have a main role in detection, assessment and spontaneous reporting of ADRs (Belton, 1997; Khalili et al., 2012), specific abuse/misuse/dependence issues relating to promethazine may have been underestimated, with only the most serious cases having been reported, hence the high rates of promethazine fatalities here recorded. Furthermore, although patients and their carers are allowed indeed to flag up an ADR, it is unlikely that they have spontaneously reported misusing events. Other factors, such as increased knowledge of promethazine misuse/abuse, may have resulted here in outcome reporting bias. There was also a potential for duplicate reports, with the same report submitted by the consumer, the healthcare professional and by the manufacturer as well, causing skewed study results. This may occur when a healthcare professional reported the same suspected ADR to both the national Regulatory Authority and the Marketing Authorisation Holder and they both reported subsequently to EV. However, the EV local report number which was here considered unequivocally identified an individual case. In addition, whilst this study represents one of the largest sample of promethazine abuse events published to date, the overall number of events is still relatively small, potentially limiting external validity. Case reports of suspected ADRs alone are not always sufficient to prove that a certain suspected reaction has indeed been caused by a specific medicine. This could be a symptom of another illness, or it could be associated with another medicinal product taken by the patient at the same time. The suspected ADRs were here presented using the PTs of the MedDRA Dictionary (Postigo et al., 2018). Thus, any case report should be considered together with all available data including case reports worldwide, clinical trials, epidemiological studies and toxicological investigations, in order to allow for robust conclusions. Finally, case reports reflect the information as provided to EV by the reporter, and not all data fields were completed for all reports.
Conclusion
To the best of our understanding, the current study described in detail the largest sample ever of abuse, misuse and dependence issues related to promethazine, whilst focussing on a large multinational dataset, such as the EV. The substantial number of promethazine-related events identified over the years represents a pharmacovigilance signal which needs to be better investigated (Montastruc et al., 2011). Although the observed trend of promethazine abuse and misuse, especially in young adults, is not a new phenomenon, further details of the issue have been here provided and future studies will optimally identify the related risk factors, with these measures enabling policymakers and regulators to take action to detect and prevent such misusing practices (Jouanjus et al., 2019). A multicomponent approach is recommended, including monitoring drug utilisation, tracking users’ posts on social media, and exploring healthcare databases; this will enable performing proactive and effective post-marketing surveillance and pharmacovigilance approaches. This has proved to be a relevant, efficient and accurate strategy, for example with gabapentinoids, which have recently been rescheduled in the UK (Borg et al., 2011; Eickhoff et al., 2012; Jouanjus et al., 2019; Novak et al., 2016; Parker et al., 2013; Schifano and Chiappini, 2019; Throckmorton et al., 2018). In this context, the role of the Web is rapidly spreading, playing a significant role in the marketing, sale and distribution of drugs, hence facilitating continuous changes in drug scenarios (Orsolini et al., 2017). Indeed, over the last 10 years access to online pharmacies to purchase medicinal compounds has increased (Desai, 2016; Monteith and Glenn, 2018). On the other hand, professionals access the Web to gather data on emerging trends of drug abuse (Deluca et al., 2002; Orsolini et al., 2015; Schifano, 2020; Schifano et al., 2003).
OTC and prescription drug misuse is perceived to be a significantly under-recognised issue affecting a range of vulnerable individuals (Coombes and Cooper, 2019). However, controlling the problem of OTC misuse and abuse might be challenging, due to the need for achieving high levels of consumer safety whilst not restricting access to OTC products for those who continue to use them safely.
Staff training should be evaluated, in order for pharmacists to self-monitor care and use of medicines, to educate patients and intervene/support those experiencing problematic drug use (Elwood, 2001; GPC, 2019; Tobin et al., 2013; Wells et al., 2018). Record-keeping (Hou et al., 2011) and real time monitoring (Cairns et al., 2016) could be a method of restricting access to some OTC drugs and prevent ‘shopping’ from one pharmacy to another, and where these measures would result to be ineffective, regulatory interventions, e.g. drug re-scheduling, might be useful (Marsden et al., 2019; McDonough, 2016; Peacock et al., 2019). Also, prevention and early education on substance abuse in young teenagers are critical (Levine, 2007; Marsden et al., 2019). Finally, appropriate and specific clinical guidelines for the treatment of misuse, abuse and dependence on prescription or OTC drugs should be implemented (Fingleton et al., 2019).
