Sage Journals: Discover world-class research

1-10 of 138 results for visual packaging design

Sort by:

Relevance

Select allExport selected citations

Sort by:

Relevance

Retricted access

Research article

First published 2023-9

Marketing by Design: The Influence of Perceptual Structure on Brand Performance

Felipe M. Affonso, Chris Janiszewski

Journal of Marketing

Retricted access

Research article

First published 2008-6

Art Infusion: The Influence of Visual Art on the Perception and Evaluation of Consumer Products

Henrik Hagtvedt, Vanessa M. Patrick

Journal of Marketing Research

Retricted access

Research article

First published 2017-2

Transparent choices: communicating packaged food content to children

Meaghan Brierley, Charlene Elliott

Visual Communication

Retricted access

Research article

First published 2017-6

Package graphic design and innovation: A comparative study of Bordeaux and Barossa wine visual codes

Franck Celhay, Josselin Masson, Karine Garcia [...]

Recherche et Applications en Marketing (English Edition)

Retricted access

Research article

First published 2009-12

Is Your Product on the Right Side? The “Location Effect” on Perceived Product Heaviness and Package Evaluation

Xiaoyan Deng, Barbara E. Kahn

Journal of Marketing Research

Retricted access

Research article

First published 2026-1

Effect of Sizes and Design Styles on Consumer Attention to Choking Hazard Warnings

Ardiyanto Ardiyanto, Bintang Saqinna Putri, Winduro Ridho Gutomo

Ergonomics in Design: The Quarterly of Human Factors Applications

Retricted access

Research article

First published 2008-5

Holistic Package Design and Consumer Brand Impressions

Ulrich R. Orth, Keven Malkewitz

Journal of Marketing

Retricted access

Research article

First published 2014-2

Copy Alert: A Method and Metric to Detect Visual Copycat Brands

Takuya Satomura, Michel Wedel, Rik Pieters

Journal of Marketing Research

Retricted access

Research article

First published 2022-12

Training Peers to Teach Reading Comprehension to Students with Extensive Support Needs

Robert C. Pennington, Shawnee Wakeman, Alicia F. Saunders [...]

Education and Training in Autism and Developmental Disabilities

Retricted access

Research article

First published 2020-11

Effects of Text Enhancement,Identical Prescription-Package Names,Visual Cues,and Verbal Provocation on Visual Searches of Look-Alike Drug Names: A Simulation and Eye-Tracking Study

Hailiang Wang, Calvin K. L. Or

Human Factors: The Journal of the Human Factors and Ergonomics Society

Search results